Cover illustration for the issue #1 of the new weekly Variety Magazine.
The publishing industry is changing and Variety Magazine is responding. The entertainment trade publication stopped printing its daily newspaper and relaunched as a weekly glossy magazine. Variety teamed up with Vasava to give the cover of the first issue a smart yet artistic makeover.
Client: Variety Magazine
Agency: Robb Rice Design
Agents in US: Bernstein & Andriulli